Anhui Xinhua Media Co.,LTD(hereinafter referred to as "Wanxin Media").The predecessor of it was Anhui Xinhua Bookstore.With the consent of the Anhui Provincial party committee and government and the approval of the Propaganda Department of the Communist Party of China and the General Administration of Press and Publication,Anhui Xinhua Bookstore group co,LTD was founded on the basis of the former Anhui Xinhu-a Bookstore and Anhui Foreign Language Bookstore.In February 2008, Anhui Xinhua Distribution group co., LTD., was ,as a w-hole,restructured into Anhui Xinhua Media Co.,LTD(hereinafter referred to as "the company"),which was officially listed on 18th Jan 2010,becoming the first mainboard listed stock in the publishing industry with the stock name "Wanxin Media" and the stock code "601801".
The company is a large scale state-owned cultural enterprise integrating cultural consumption, educational service, modern logistics and other business lines. It has more than 110 wholly-owned and substantial holdings and sharing holding co-mpanies with over 630 outlets spreading Anhui ,Jiangsu,Shanghai and other regions.A comprehensive publishing distribution and service system has formed within urban and rural areas across Anhui Province.
According to 2016 Press and Publishing Industry Analysis Report issued by the state administration of press ,publication, radio ,film,and television of the people’s republic of China, th-e circulation market value of Wanxin Media ranked the 7th pl-ace among the 31 domestic and overseas listed publishing-distri-bution and printing companies and first place among the 6 domestic and overseas listed distribution companies.
The company has been awarded the honors of "Chinese Government Award (for printing)" ,”Advanced Collective of National Press and Publication System ”,”Advanced Unit for National Reading Activities ” , "China Well-known Trademark” and has been conferred as “ Key Support Demonstration Enterprise for Cultural Reform and Development in Anhui Province”by the leading group for building a culturally powerful Anhui Province.It has also been ranked among the “2015 China Top 100 most Investment Value of Listed Companies”,”China 100 Innovative Benchmark Enterprises for listed Companies” and ”Well-known Trademark of China listed Companies”.Wanxin is included in CSI300 Index ,SSE380 Constituent Index and Margin trading and stock trading in Shanghai Stock Exchange.Its practice on BSC(Balanced Score Card)was nominated as global “2015 BSC Hall-fame Outstanding Organization Award”and the practice has been compiled into the teaching case of Harvard Business School.
At present, the company is closely centered around the theme of "Reform, Innovation, Development", adhering to the core value of "Better oneself ,better the world".The company is fulfilling its strategies of traditional business transition and improving as well as realising driving the business through capital market and entity economy.Financial capital will be integrated to drive force the business.With cultural education as its core and by pushing the transition from a traditional cultural enterprise to a corporation that relies on internet platform,Wanxin Media is striving to become the collector and provider of learning material for people.